Monday, February 6, 2017

Tefron, Inc.


Tefron Ltd, now Tefron, Inc., is focused on the development, manufacturing, marketing, and sale of activewear and intimate apparel around the globe. It operates through Brands and Retail segments. The company was founded and headquartered in Misgav, Israel. Tefron, Inc. is a subsidiary of Litef Holdings, Inc.


History
Tefron Ltd. was founded and incorporated on April 5, 1977, focusing on the development, manufacturing, marketing, and sale of intimate apparel and activewear. Tefron was the first clothing company to manufacture body size panties with sewn-on elastic, the first to apply digital printing on seamless garments, and the first to use 3D knitting machines.


Tefron has earned a reputation all over the world for its innovation and use of superior technology, strategic partnerships, and customer relationships with market leaders in the world of wearable tech, athletics, and fashion. The company consistently offers the newest and most innovative products to all its customers.


In 2009, Lamour Holdings became a significant shareholder of Tefron.


The company now has subsidiaries that include Macro Clothing Ltd., Tefron Canada Inc., Tefron Holdings (98) Ltd., and Tefron USA.


In a major move in 2016, Tefron, Inc. moved its North American headquarters from New York to Montreal. The move was made due to the large tax incentives being offered in the Canadian province. The workforce in Montreal will also be steadily increased to sixty, up from the thirty in New York. Tefron felt that its offices in Portland and North Carolina were enough to engage the US market, while it needed to expand further into North America with a very promising market.


Tefron’s Mission and Leadership
Tefron wishes to primarily focus on revolutionizing fashion and performance with innovative and new ideas that have possibly never been seen before, and developing products for its customers that combine innovation, technology, and beauty. The company builds up its relationships based on a shared exploration of the most exciting new ideas and innovations in fashion and technology with a shared desire to create products that will become a huge success.


According to Tefron’s CEO, Gil Shimon, the leadership in Tefron is all about “innovation that is an instinct, a fire; it has no boundaries. It’s how we conduct our business, how we live our lives, and how we serve our customers.”


People could say that innovation is in Tefron’s DNA. This is because the company’s leadership is made of teams of creative and motivated professionals with many years of experience in, and from, a wide range of fields. The leadership prides itself in maintaining a dynamic working environment where each and every employee can bring their own ideas to contribute fully and wholly to the creative processes. Tefron thus, believes that nothing is impossible, even in the clothing industry.


How It Operates
The company operates through its two segments: Brands and Retail. The Brands segment is engaged in the design, development, manufacturing or production, and marketing of all its seamless intimate apparel and activewear. It also manufactures leisurewear. All of these are manufactured in the company’s plants and various subcontractors all over the world. All products are sold to its worldwide customers through brands.


The Retail segment is almost similar to the company’s Brand segment; it also designs, develops, manufactures, and markets Tefron’s seamless intimate apparel, activewear and leisurewear, but is sold around the world to customers in the retail market.


Tefron has a “Studio” seamless design lab in its headquarters in Israel. It houses the creative team that moves through the design process. Tefron's designers all come from diverse cultural backgrounds and professional experiences. Together they form a studio team whose unique perspective generates the best creative solutions to each and every design challenge. The in-house designers use all insight and knowledge to develop innovative, customer focused design tools, and presentations. The studio team is constantly working to make all Tefron products more effective to ensure maximum success.


The studio team also works closely with the unique development department, the R and D team, and the state-of-the-art Innovation Center, where some of the brightest minds in the business are dedicated to helping solve the problems of tomorrow’s market. Their creative teams definitely maximize the use of technology that works best for them. Together, the studio and innovation teams translate all groundbreaking technology into stunning new product designs.





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